How LA Gyms Are Keeping Towels Fresh Without Burning Through Staff Hours

In a city that runs on fitness, your gym is more than a place to work out.
It’s a community.
A sanctuary.
A symbol of strength.

And one of the first things your members notice when they walk in?
Clean towels.

Not just their availability — but their freshness, softness, and consistency.

Yet, behind the scenes, many LA gyms are struggling with a hidden operational burden: in-house laundry.

Staff spending hours a day on washers and dryers.
Machines breaking down during peak hours.
Towels piling up, damp and musty, because no one has time to fold them.

You didn’t open a gym to run a laundry room.
You opened it to empower people.

So why are you still doing your own laundry?

At OrangeBag, we’ve partnered with fitness centers across Los Angeles to eliminate this bottleneck — not just to save time, but to elevate the member experience.

The Towel Problem Most Gyms Ignore

Towels are a small item.
But their impact is huge.

A gym with dirty, missing, or inconsistently available towels sends a message:
We don’t care about the details.

And in a competitive market like LA, where members have choices, that can cost you retention, reputation, and revenue.

The real issue isn’t the towels — it’s the time and energy it takes to keep them clean.

We’ve heard it all:

  • “Our front desk staff spends 3 hours a day on laundry.”

  • “We had to close a locker room because the washer broke.”

  • “Members complain the towels smell musty.”

Sound familiar?

A Smarter System for Gym Towels

OrangeBag offers a simple, reliable towel service for gyms, studios, and fitness centers — so you can focus on what matters: your members.

Here’s how it works:

  • Weekly bulk pickup of used towels

  • Professional cleaning with hypoallergenic, fragrance-free detergents

  • Fast turnaround — returned fresh, dry, and ready to use

  • Optional linen rental — we supply high-quality, absorbent towels

  • Zero plastic, zero hassle, zero machine maintenance

No more overloading dryers.
No more last-minute runs to the supply closet.
No more excuses.

Just consistently fresh towels, every day.

“Since switching to OrangeBag, our staff can focus on helping members, not folding towels. Our retention has gone up, and our energy is better.”
Manager, Flex Fitness, Santa Monica

Why Sustainability Strengthens Your Brand

LA gym-goers care about more than reps and routines.
They care about values.

And when they see you’re partnered with LA’s only Green Certified laundry service, it sends a powerful message:
This gym respects its people — and its planet.

Our process uses:

  • Energy-efficient machines

  • Water-saving technology

  • Biodegradable detergents

  • Reusable OrangeBags (no plastic waste)

You’re not just cleaning towels.
You’re building a culture of care.

What Could Your Staff Do With 10+ Extra Hours a Week?

Imagine redirecting that time to:

  • Personal training sessions

  • Member onboarding

  • Facility maintenance

  • Community events

That’s the ripple effect of outsourcing your laundry.

👉 Want to turn towel duty into member care?
📞 Get a Custom Plan for Your Gym

Because a stronger gym starts with clean systems — inside and out.

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